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Fix the foundations that hold your content back

Technical SEO Services

it services moritz reitz

Free initial review — no commitment required

Technical SEO that gives your content a fighting chance

Whether you’ve seen a rankings drop, failed a Core Web Vitals assessment, or just want to make sure your site is technically sound before investing in content, get in touch for a free initial review.

Technical SEO that gives your content a fighting chance

Google's performance benchmark, met

Core Web Vitals optimisation

Core Web Vitals — LCP, CLS, and INP — are direct Google ranking factors. Most WordPress sites fail them out of the box due to unoptimised images, render-blocking scripts, and poor hosting. I diagnose and fix Core Web Vitals issues at the code level: image compression and lazy loading, CSS/JS deferral, LiteSpeed Cache configuration, and CDN setup — getting your pages into the green on both mobile and desktop.

Get a Core Web Vitals audit
Moritz Reitz, a freelance web designer based in Glasgow

Making sure Google can find and understand your site

Crawlability & site architecture

A poorly structured site wastes your crawl budget and dilutes your internal link equity. I audit and restructure your site’s crawl paths — fixing redirect chains, orphaned pages, duplicate content issues, canonical tag errors, and XML sitemap problems — so search engines can efficiently discover and prioritise your most important pages.

Book a technical audit
Moritz Reitz, a freelance web designer based in Glasgow

Stand out in search results

Structured data & schema markup

Schema markup helps Google understand your content and enables rich results — star ratings, FAQs, breadcrumbs, and more — in search results. I implement structured data for service businesses, local businesses, FAQ pages, and articles, all validated against Google’s Rich Results Test to ensure they’re eligible for enhanced SERP features.

Learn more about SEO
Moritz Reitz, a freelance web designer based in Glasgow

Let's fix your site's technical foundations

Free initial review — no commitment required

Whether you’ve seen a rankings drop, failed a Core Web Vitals assessment, or just want to make sure your site is technically sound before investing in content, get in touch for a free initial review.

[email protected]
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Technical SEO FAQ

Common questions about technical SEO

Technical SEO refers to the non-content aspects of your website that affect how search engines crawl, index, and rank your pages. Even the best content won’t rank well if it’s on a slow site with crawl errors, duplicate pages, or broken structured data. Technical SEO provides the foundation that all other SEO work builds on.

Common signs include slow page load times, pages not appearing in Google Search Console, ranking drops after a site migration, or warnings in your Core Web Vitals report. A technical SEO audit will surface all issues in one place. I offer a free initial review — just share your URL.

Many technical SEO issues require code-level fixes — editing PHP templates, modifying server configurations, or implementing structured data via JSON-LD. As both a technical SEO specialist and a WordPress developer, I can audit and implement fixes myself, without needing to brief a separate development team.

Technical improvements are typically reflected in Google’s index within 2–8 weeks, depending on how frequently Google crawls your site. Core Web Vitals improvements often impact rankings within 1–2 crawl cycles. I’ll set up Search Console monitoring so you can track progress clearly.

My primary expertise is WordPress, which powers the majority of my clients’ sites. I can also advise on technical SEO for static HTML sites and most other CMS platforms. Get in touch to discuss your specific setup.

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