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Find out exactly why your website isn't ranking

SEO Audit Services

it services moritz reitz

Free initial consultation — no commitment required

Independent SEO audit — clear findings, actionable fixes

Whether you’ve seen a rankings drop, launched a new site, or just want to understand where you stand before investing in ongoing SEO, I offer a free initial consultation to discuss what an audit would involve for your specific site.

Independent SEO audit — clear findings, actionable fixes

Find and fix the foundations first

Technical SEO audit

A technical audit examines everything affecting how search engines crawl, index, and understand your site. I check Core Web Vitals, crawl errors, redirect chains, XML sitemaps, robots.txt, canonical tags, structured data, mobile usability, and site speed across both mobile and desktop. Every issue is documented with its severity and a clear fix recommendation — whether that’s a code change, server setting, or plugin configuration.

Book a technical audit
Moritz Reitz, a freelance web designer based in Glasgow

Optimise every page for the right keywords

On-page & content audit

On-page SEO covers everything visible on the page itself: title tags, meta descriptions, heading structure, keyword targeting, content depth, and internal linking. I review each key page against your target keywords and competitor content to identify gaps, missed opportunities, and pages that are cannibalising each other’s rankings. The output includes specific rewrites and structural changes for priority pages.

Get a content audit
Moritz Reitz, a freelance web designer based in Glasgow

Understand your link profile and how it compares

Backlink & off-page audit

Your backlink profile is one of Google’s strongest ranking signals. I audit your existing links for quality, relevance, and any toxic patterns that could be suppressing your rankings, and compare your profile against your top competitors. You’ll see exactly where the gap is and what types of links would make the biggest difference — the foundation of any effective link building strategy.

Learn more about SEO
Moritz Reitz, a freelance web designer based in Glasgow

Get a clear picture of why your site isn't ranking

Free initial consultation — no commitment required

Whether you’ve seen a rankings drop, launched a new site, or just want to understand where you stand before investing in ongoing SEO, I offer a free initial consultation to discuss what an audit would involve for your specific site.

[email protected]
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SEO Audit FAQ

Common questions about the SEO audit process

The audit covers three areas: technical SEO (crawlability, site speed, structured data, mobile usability), on-page SEO (title tags, headings, content, internal links), and off-page SEO (backlink profile, competitor comparison). You receive a written report with findings ranked by priority and clear recommendations for each issue.

Most audits are delivered within 5–7 working days. The timeline depends on the size of your site — larger sites with more pages, international configurations, or complex technical setups may take longer. I’ll give you a clear timeframe before we start.

Yes. As both an SEO specialist and WordPress developer, I can implement technical and on-page fixes myself. Many clients commission the audit and then retain me on a monthly basis to work through the action plan systematically. If you prefer to handle fixes in-house, the report is written to be actionable by a developer or content team.

No — I work with clients remotely wherever they are. Everything is delivered digitally: the audit report, the action plan, and any follow-up calls to walk through the findings.

Free tools like Semrush, Ahrefs, or Screaming Frog generate data — but they don’t prioritise, contextualise, or interpret it for your specific business and market. My audit filters out the noise, focuses on the issues that will actually move the needle, and gives you a clear next step — not a 200-point checklist of low-priority warnings.

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