About me
Professional Profile
I’m a WordPress developer specialising in websites for service-based businesses, with a strong focus on CRM automation, SEO, and lead generation.
Starting out in digital marketing I have always been drawn to the more technical aspects of my work, wanting to know how things work under the hood. This curiosity led me to build my first own websites for friends and then small businesses. Throughout this process I taught myself HTML, CSS, JavaScript, PHP, and SQL.
To date I have developed website for mid to large scale businesses in Private Healthcare, Aesthetics & Home Improvement, such as ADHD Direct, Seymour Clinic London & Clyde Windows & Construction.
Here are some resources that supported my journey:
Why Work With Me?
Transparency
Many clients feel left in the dark when it comes to technical work. I believe in clear communication, thorough explanations, and detailed breakdowns of completed tasks. No jargon—just honest, straightforward support.
Results-Driven Approach
Having worked in fast-paced agency environments with tight budgets, I’ve developed a keen eye for identifying low-hanging fruit. This helps me deliver maximum impact with minimal resources.
100% Made in Scotland
All work is carried out by me—no subcontractors involved. I do collaborate with trusted specialists when needed, but they’ll work with you directly unless you prefer otherwise. This ensures complete transparency and control.
Strong Technical Skills
I take great pride in building custom solutions, such as quoting engines, bespoke widgets, and automated form integrations that feed directly into CRM systems.
My tech stack
IT/Automation
- Google Cloud (Cloud Computing)
- Zapier (Automation)
- Payaca (CRM)
- Pabau (CRM)
Web Development
- WordPress (CMS)
- Clook.net (Lightspeed Hosting)
- Lightspeed Cache
- Bricks Builder (Theme/Page Builder)
- Oxygen Builder (Legacy Page Builder)
- Meta Box AIO (CMS Customisation)
- Ninja Firewall WP Edition (Security)
- Fluent Forms (Form Builder)
- Complianz.io (GDPR)
Advertising
- Meta (Facebook) Advertising
- Google Ads
- Bing Advertising
SEO
- Google Search Console
- Neuron Writer
